Full Fashion Founder Package
From initial idea to Launch
Ongoing until launch (9-12 months)
£547 a month
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We’ll work together from the very first steps of business set up, building solid business foundations, we’ll work on your brand values, mission and vision, identifying your target customer, brand positioning and trademarking your business.
Once we nail this it’s then onto getting those ideas onto paper, connecting you with the right designers, fabric suppliers and factories to help you bring that idea to life.
We’ll go through the souring and sample development phase and fit process together getting from first fit to approved and ready to start production. I’ll show you how to negotiate with factories, how to work out your target cost price and what to retail your products to be profitable.
We’ll work on your launch plan, how to market your business, the customer journey and how to get people to buy from you so you can launch and make sales from day one.
Think of me as your business bestie who you can lean on from day one, to keep you going, to hold you accountable and cheer you on from the side lines. You’ll have access to me and my experience every step of the way.
Imagine how will you feel after you’ve taken action on that idea and got your product in your hands and are ready to sell.
Amazing right?
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2 x 60 min zoom sessions each month.
Strategy Notes and action plans after each monthly session to follow up on plus a recording of our sessions.
Voice notes, WhatsApp, and email support - Monday to Friday 9-5pm.
Accountability check ins (In between sessions) to see how you are getting on, keep you on track and give any further guidance advice.
Access to my black book of industry insiders such as fabric suppliers, factories , designers and other business owners who could help you.
Shared google drive file where we collate all info in one place for easy access as we move forward.
My 25 year expertise, knowledge and guidance helping you along the way.
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The foundations:
The business basics - how to get set up.
Talking through your idea to make sure its a good one.
Getting clear on your brand, the story and why.
Brand values
Brand mission
What do you want to make and why?
The Market, the customer, the goal, setting:
Target customer/Market positioning.
Goal setting and planning.
Inspiration boards
How many pieces will be in the collection
Launch dates
Practical work:
Working with a designer
Sourcing the right manufacturer and how to approach them
Sourcing the right fabrics and what to ask.
Sourcing trims
The sample development process explained
What to include in a tech pack
How to negotiate with a factory and confirming dates and prices
The fine details
Fitting your samples
Labels and packaging
Finalising your orders to proceed production.
Following your production plan to ensure timely delivery
The sales and Marketing plan:
Brainstorming marketing and sales plans
Content pillars and channels to Market
The photoshoot
Mapping out your marketing launch plan
Do you often dream of seeing your designs out in the wild one day?
Are you envisioning others asking you, ‘Love your top, where is it from?’ So you can proudly say, ‘It’s mine! It’s from my fashion line.’
Or have you imagined your collection displayed in a boutique among other brands, contemplating how amazing it would be to see it there in real life?
The fear of not knowing how to bring your idea to the market and uncertainty about your ideas and if they are good may be holding you back. Consequently, you find yourself stuck in the ideation phase, overwhelmed by the thought of making wrong decisions and unsure if you have the time to pursue this alongside your full-time job.
You know that with the right tools, guidance, accountability, and partnerships, you could be well on your way to creating that dream fashion collection – something that YOU created and shared with the world.
If this resonates with you, the full Fashion package is not only designed to help you kickstart your journey but also to prevent you from wasting time on the wrong things.
You'll launch your brand while steering clear of the pitfalls that new fashion business owners often encounter, thereby saving you from costly mistakes. By breaking the process into actionable steps, you will be selling to the delightful sound of orders coming in from your ideal customers. Those dreams of seeing your creations out there in the wild will finally become a reality!
Fashion Brand Launch pad
3 months £1725 (payment plans available)
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Business basics
Product idea brainstorming
Getting clear on your brand, the story and why.
Brand values & Brand mission
Target customer/Market positioning.
Goal setting and planning.
Inspiration boards
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Collection planning
Launch dates
Practical work
Working with a designer
Sourcing the right manufacturer and how to approach them
Sourcing the right fabrics and what to ask.
Sourcing trims
-
The sample development process explained
What to include in a tech pack
How to negotiate with a factory and confirming dates and prices.
How to fitting your samples
Labels and packaging
Finalising your orders to proceed production.
Wrap up call to check you have everything you need
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2 x 60 min zoom sessions each month.
Strategy Notes and action plans after each monthly session to follow up on plus a recording of our sessions.
Voice notes, WhatsApp, and email support - Monday to Friday 9-5pm.
Accountability check ins (In between sessions) to see how you are getting on, keep you on track and give any further guidance advice.
Access to my black book of industry insiders such as fabric suppliers, factories , designers and other business owners who could help you.
Shared google drive file where we collate all info in one place for easy access as we move forward.
My 25 year expertise, knowledge and guidance helping you along the way!
It takes time to launch a brand, it can sometimes take 9-12 months or even longer depending on time and budget.
So if you don’t have the budget to invest in the Full Fashion Founder package then this is going to take you through the process of what you need to do and in what order.
If you are already working full time or maybe a busy mum with limited time and resources and have been wondering if you ever will have the time to get it off the ground the launch pad will give you everything you need to get started to do at your pace.
This is for you if you have been watching other brands on instagram and wondering where and how they got their clothes made but wouldn’t know where to even start finding out, OR if you’ve consumed a few free tutorials and webinars but are frustrated at the lack of answers, you feel the fashion industry is like a secret world where no one is giving away too much on how to find factories/fabrics/designers. Then you can save a TON of time as I’m giving you access to my black book of contacts to help you on your way.